What's the problem?

Each week the UK spends £7million on new baby and nursery equipment. It is estimated that the UK baby equipment market as a whole has a carbon footprint of a whopping 250,000 tonnes CO2e. That's a lot of carbon!

Baby kit shouldn't cost us that much. Cash or carbon.

At the moment, there is a lack of viable alternatives. That's where Baboodle comes in.  

Access over ownership

Baboodle offers a seamless circular solution so that the sustainable choice becomes the obvious choice. You can do your bit for the environment and save money 🙌🏻

Increased product lifecycles

By providing a platform for renting, we intensify the use of existing products in a quality assured way, rather than making new ones all the time.

Reduced carbon emissions

Meaning that less equipment needs to be produced to service the same number of families. Less production equals lower carbon emissions and slower use of resources.

Our sustainability manifesto

Reduce carbon emissions by 110,000kg CO2e by 2024 by reducing level of production required to meet demand.

Use recyclable packaging and responsible suppliers. All of our deliveries are delivered by electric first companies.

By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse.